Wearable Payments

Contactless NFC, RFID, and QR/Barcode Payment Technologies for Smart Watches, Fitness Trackers, and Payment Wristbands

Report Details

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Pages: 67
Tables, Charts,
     & Figures:
61
Publication Date: 3Q 2015
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Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market.  Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes as enabling technologies, and the contactless point of sale (POS) terminals and backend payment processing infrastructure being utilized for mobile payments are being leveraged to extend payment capabilities to wearables, as well.

Apple Pay for the Apple Watch is the first big effort at enabling payments with the wrist.  Soon to be launched, Android Pay and Samsung Pay are other prominent digital wallet solutions that will support smart watch payments.  Key early market initiatives include trials and deployments of Barclays’ bPay system in the United Kingdom, Swatch’s partnership with UnionPay to enable wearable payments, Alipay’s partnership with Xiaomi in China, and Disney’s successful deployment of its MagicBand closed-loop payment and ticketing solution at its theme parks, among others.  Tractica forecasts that wearable payment transaction volume will grow from $3.1 billion in 2015 to $501.1 billion worldwide by 2020, by which time wearable payments will represent approximately 20% of the total mobile proximity transaction volume and about 1% of total cashless transactions in retail.

This Tractica report analyzes the market opportunity for proximity payments or transactions made physically at POS terminals utilizing wearable devices such as smart watches, fitness trackers, and payment wristbands.  The report examines the market drivers and barriers, business models, enabling technologies, and key applications for wearable payments.  Key industry players are profiled and case studies are provided for notable market trials and deployments.  Market forecasts for wearable payment transactions and transaction volume are provided for the period from 2015 through 2020, and are segmented by device type, technology, and world region.

Key Questions Addressed:

  • What is the current state of the market for wearable payments?
  • Which wearable form factors are likely to be most popular for wearable payments?
  • What has the industry learned from initial trials and deployments of wearable payments?
  • What is the relationship between mobile payments and wearable payments? How will they coexist?
  • Which technologies are likely to be most widely used for wearable payments?
  • What are the considerations for using closed-loop versus open-loop payment systems for wearable payments, and which approach will be more successful in the market?

Who Needs This Report?

  • Wearable device vendors
  • Fitness tracker manufacturers
  • Smart watch manufacturers
  • RFID band vendors
  • Banks and financial institutions
  • Payment card companies
  • Payment processing companies
  • Investor community

Table of Contents

  1. Executive Summary
    1. Introduction
    2. Market Drivers
    3. Market Barriers
    4. Market Forecasts
  2. Market Issues
    1. Definitions and Scope
    2. Market Drivers
      1. Wearable Payments as an Extension of Mobile and Contactless Payments
      2. Payments Are Likely to be the Killer Application for Smart Watches
      3. Event-Based Wearable Transactions are on the Rise
      4. Big Data, Wearables, and Contextualization of Payments
    3. Market Barriers
      1. Scaling the Merchant Network
      2. Market Fragmentation
      3. Aligning Stakeholders
    4. Key Market Activity and Trials
      1. Alipay and Xiaomi
      2. Apple Watch – Apple Pay
      3. Nymi, RBC, and MasterCard
      4. Barclays – bPay
      5. CaixaBank and Gemalto
      6. China UnionPay and Industrial Bank Co.
      7. Disney MagicBand
      8. First West Credit Union and Visa
      9. Intellitix, ID&T, and TomorrowWorld
      10. Jawbone and American Express
      11. Swatch
  3. Technology Issues
    1. Wearable Payment Technologies
      1. NFC
      2. QR Codes/Barcodes
      3. Biometrics
      4. RFID
      5. EMV
      6. Secure Element, HCE, and Tokens
    2. Open-Loop versus Closed-Loop Systems
  4. Key Industry Players
    1. Alibaba and Xiaomi
    2. Apple
    3. Barclays
    4. CaixaBank
    5. Disney
    6. Gemalto
    7. Intellitix
    8. Intelligent Venue Solutions
    9. Jawbone
    10. MasterCard
    11. Nymi
    12. PayPal
    13. Samsung
    14. Visa Europe
    15. Wirecard
    16. Additional Industry Participants
  5. Market Forecasts
    1. Global Wearable Payments Market
      1. Transactions by Device Type
      2. Transactions by Technology
    2. North America
      1. Transactions by Device Type
      2. Transactions by Technology
    3. Europe
      1. Transactions by Device Type
      2. Transactions by Technology
    4. Asia Pacific
      1. Transactions by Device Type
      2. Transactions by Technology
    5. Latin America
      1. Transactions by Device Type
      2. Transactions by Technology
    6. Middle East & Africa
      1. Transactions by Device Type
      2. Transactions by Technology
    7. Conclusions and Recommendations
      1. Conclusions
      2. Strategic Recommendations
  6. Company Directory
  7. Acronym and Abbreviation List
  8. Table of Contents
  9. Table of Charts and Figures
  10. Scope of Study, Sources and Methodology, Notes

List of Charts, Figures, and Tables

Charts
  • Wearable Payment Transaction Volume, World Markets: 2015-2020
  • Wearable Payment Transactions by Region, World Markets: 2015-2020
  • Wearable Payment Transaction Volume by Region, World Markets: 2015-2020
  • Wearable Payment Transactions by Device Type, World Markets: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, World Markets: 2015-2020
  • Wearable Payment Transactions by Technology, World Markets: 2015-2020
  • Wearable Payment Transaction Volume by Technology, World Markets: 2015-2020
  • Wearable Payment Transactions by Device Type, North America: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, North America: 2015-2020
  • Wearable Payment Transactions by Technology, North America: 2015-2020
  • Wearable Payment Transaction Volume by Technology, North America: 2015-2020
  • Wearable Payment Transactions by Device Type, Europe: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Europe: 2015-2020
  • Wearable Payment Transactions by Technology, Europe: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Europe: 2015-2020
  • Wearable Payment Transactions by Device Type, Asia Pacific: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Asia Pacific: 2015-2020
  • Wearable Payment Transactions by Technology, Asia Pacific: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Asia Pacific: 2015-2020
  • Wearable Payment Transactions by Device Type, Latin America: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Latin America: 2015-2020
  • Wearable Payment Transactions by Technology, Latin America: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Latin America: 2015-2020
  • Wearable Payment Transactions by Device Type, Middle East & Africa: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Middle East & Africa: 2015-2020
  • Wearable Payment Transactions by Technology, Middle East & Africa: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Middle East & Africa: 2015-2020
Figures
  • Apple Pay Using the Apple Watch
  • RFID Bands Used for Wearable Payments at Festivals
  • Apple Wallet on Apple Watch OS2
  • Nymi Band
  • Barclays bPay Payment Band
  • Dashband from First West Credit Union
Tables
  • Wearable Payment Transaction Volume, World Markets: 2015-2020
  • Wearable Payment Transactions by Region, World Markets: 2015-2020
  • Wearable Payment Transaction Volume by Region, World Markets: 2015-2020
  • Wearable Payment Transactions by Device Type, World Markets: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, World Markets: 2015-2020
  • Wearable Payment Transactions by Technology, World Markets: 2015-2020
  • Wearable Payment Transaction Volume by Technology, World Markets: 2015-2020
  • Wearable Payment Transactions by Device Type, North America: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, North America: 2015-2020
  • Wearable Payment Transactions by Technology, North America: 2015-2020
  • Wearable Payment Transaction Volume by Technology, North America: 2015-2020
  • Wearable Payment Transactions by Device Type, Europe: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Europe: 2015-2020
  • Wearable Payment Transactions by Technology, Europe: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Europe: 2015-2020
  • Wearable Payment Transactions by Device Type, Asia Pacific: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Asia Pacific: 2015-2020
  • Wearable Payment Transactions by Technology, Asia Pacific: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Asia Pacific: 2015-2020
  • Wearable Payment Transactions by Device Type, Latin America: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Latin America: 2015-2020
  • Wearable Payment Transactions by Technology, Latin America: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Latin America: 2015-2020
  • Wearable Payment Transactions by Device Type, Middle East & Africa: 2015-2020
  • Wearable Payment Transaction Volume by Device Type, Middle East & Africa: 2015-2020
  • Wearable Payment Transactions by Technology, Middle East & Africa: 2015-2020
  • Wearable Payment Transaction Volume by Technology, Middle East & Africa: 2015-2020
  • Additional Industry Participants